Monday, September 26, 2011

Markets in Everything: Hallmark Layoff Cards

In the new American of hope and change, Hallmark, the company with a card for every occasion, has produced a new line of cards to give messages of encourage to those who have been laid off recently. With unemployment rates stuck at 9%, and the underemployment rate stuck at 17%, these card will probably be an astounding success. Hallmark is in the emotion business, and what is more emotional and painful than losing a job? One Hallmark card with a photo of a cat reads: "Is there anywhere I could hack up a hairball, like say, on a former employer's head?" Another card says: "Losing a job is just plain painful. So I want you to remember I'm in your cheering section ..." When I was laid off, I know I would not have appreciated getting one of these cards. I probably would have been hurt and insulted.... but that is just me.

3 comments:

  1. Really and truly? If it was April 1st, I'd think you were pulling my leg.

    I'd rather invite someone to dinner than send them a sorry you got laid off card but I never was much of a greeting card person myself.

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  2. I wish I was just playing a joke on you with this one. I'd rather go out to dinner and tie a good one on than get a card like these.

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  3. What a great idea! I've done this for gift cards, but never thought of invitation cards! By the way hallmark is my favorite brand i like its all products.

    Plastic Cards
    Plastic Business Cards

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